Three other versions of the site
Same prices, same logo, same firm — four versions of the site. A and B are different looks. C keeps the look that is live today and rebuilds the selling. Every page is built in all of them, in English and Tamil, so you can click around properly before choosing.
Stripebased on stripe.com
Bright, cool, businesslike.
A white page with a big navy-and-amber colour wash behind the top of every page. Wide, light headline type, round buttons, and neat rows of cards. Feels modern and technical — like a bank or a software company.
- Inter, set large
- Photos in white frames
- Sample tax summary on the home page
Zolvobased on zolvo.com
Dark, warm, more personal.
Deep navy bands alternating with warm cream. Headlines sit in the middle of the page and finish in an elegant italic. Amber buttons. Feels closer to a family firm than a software company.
- Outfit + Playfair italic
- Largest text of the three
- Live "what will it cost?" panel
Current, tuned to convertbased on the live design
Same look. Much harder working.
The design that is live today, with the selling rebuilt: Ari's photograph is the hero at full size, booking opens in a pop-up instead of sending you to another page, WhatsApp is always one tap away without becoming a third button, and the middle of the page shows the actual list of credits we check, a straight comparison against doing it yourself, and what to bring.
- Ari's face as the hero
- Two buttons + always-on WhatsApp
- Booking opens in a pop-up
- Credit checklist, comparison, live fee
Currentbased on ramp.com
Warm off-white, navy, amber.
What is at aricpa.pages.dev now: a warm paper background with a navy dot pattern, tight headline type, one amber button, and the marked-up tax return on the home page.
- Schibsted Grotesk
- Left-aligned, card-based
- Full Tamil version
All three options are marked noindex, so Google will not pick them up. Once you pick one, it becomes the site and the others come down.